Home of the £4 Luxury Lash, we are an independent, cult brand launched in 2019 to try and combat the lack of completely cruelty free beauty companies on the market. We aim to bring luxury products to the market for the best possible prices!
All of our products are completely CF and Vegan and we are proud to be one of the only false lash companies in the world to be fully accredited from Peta! We are an inclusive brand for everyone which is truly guilt free. We want the cruelty free aspect of our business to be at its core, not an afterthought.
Because there is no such thing as cruelty free mink!
An item or good that is sourced from animal products runs the risk of being associated with animal cruelty, and with our undetectable alternatives available this just seems unnecessary.